Introduction

ELSE Pte Ltd. (“we”, “us” or “our”) respects the privacy and confidentiality of the personal data of our clients, business partners and others with whom we interact in the course of providing our services. We are committed to implementing policies, practices and processes to safeguard the collection, use and disclosure of the personal data you provide to us, in compliance with Singapore’s Personal Data Protection Act 2012 (“PDPA”).

This Privacy Policy is designed to help you understand why and how ELSE Pte Ltd. collects and uses your personal data, to whom such data may be disclosed, and to whom data access requests can be addressed.

Personal Information and Other Data Collected

Personal data, as defined in the PDPA, refers to data about an individual who can be identified from that data alone or from that data combined with other information to which we have or are likely to have access.

Commonly collected personal data may include, among other information:

  • Names
  • Residential or mailing addresses
  • Telephone and mobile numbers
  • Email addresses
  • NRIC or FIN numbers
  • Nationalities
  • Dates of birth
  • Credit card or payment information

How We Collect Your Personal Data

We may collect your personal data when you:

  • Enter into business-to-business transactions with us, such as engaging our web design solutions, web development services or any other services we provide.
  • Make an enquiry about our services or products through our website or social media pages by submitting your details.
  • Apply for a job position by submitting your details to us.
  • Provide information through other means, including application and grant claim forms, telephone calls, emails and other communications with us, as well as through grant claim investigators or other third parties involved in our business dealings with you.

Personal data refers to any information that can identify an individual, either on its own or when combined with other information. Under the PDPA, business contact information—such as a person’s full name, business address and business telephone number—is generally not considered personal data when it is used strictly for business-to-business (“B2B”) transactions.

Use of Personal Data

We collect personal data from our existing and prospective clients and employees for various purposes, including but not limited to:

  • Communicating with you and others as part of our business operations.
  • Providing products and services to you and administering, maintaining, managing and operating such products or services, including renewals.
  • Sending you important information regarding changes to our terms and conditions, policies and other administrative matters.
  • Processing, assessing and determining requests made by you concerning our products or services.
  • Handling matters connected with claims made under grants or concerning services provided by ELSE Pte Ltd., including making, analysing, processing, assessing, determining or responding to such claims.
  • Performing functions and activities related to the products or services provided by ELSE Pte Ltd., including obtaining quotations and proposals, auditing, reporting, servicing and maintenance.
  • Facilitating social media sharing functionality.
  • Resolving complaints and handling requests for data access or correction.

Retention

We will retain your personal data for as long as necessary to fulfil the purposes for which it was collected, or as required or permitted by applicable laws.

Tracking and Cookies Data

Cookies are small files that may be stored on a device’s hard drive. By collecting and analysing data about a user’s browsing patterns, cookies allow web applications to respond to the user as an individual and tailor their operations to the user’s needs and preferences.

Cookie settings vary between web browsers. You may choose to disable cookies through your browser settings. However, doing so may prevent you from taking full advantage of certain features on our website.

We use cookies and similar tracking technologies to monitor activity on our website and gather information about website traffic. The collected data may be used for statistical, analytical and website improvement purposes.

Overall, the information collected through cookies is used to improve your browsing experience. Cookies do not give us access to your computer or to information outside your activity on our website.

Who We Disclose Your Personal Data To

We do not sell, exchange or trade your personal information. However, we may disclose personal data to trusted third parties whose software or services we use to store information, generate reports, conduct marketing activities or send promotional emails, provided that those parties agree to keep the information confidential and process it appropriately.

We may also disclose personal data where required or permitted by applicable laws, regulations or lawful requests from public authorities.

Third-Party Links

Our website may contain links to other websites. These websites have separate and independent privacy policies. We are not responsible for the privacy practices, content or activities of these linked websites. This Privacy Policy applies solely to information collected through our website.

This Privacy Policy does not address, and we are not responsible for, the privacy, information or other practices of third parties. The inclusion of a link on the ELSE Pte Ltd. website does not imply our endorsement of the linked website or service.

We are not responsible for the collection, use and disclosure policies or practices, including information security practices, of other organisations such as Facebook, X, Apple, Google, Microsoft, BlackBerry, app developers, application providers, social media platforms, operating system providers, wireless service providers or electronic device manufacturers. This includes personal information you disclose to other organisations through or in connection with ELSE Pte Ltd.

Security

ELSE Pte Ltd. will protect your personal data using appropriate technical, physical, legal and organisational measures. Although transferring electronic data over the internet involves inherent risks, we will take reasonable precautions to protect your personal data against unauthorised access, collection, use, disclosure, copying, modification, disposal or similar risks.

Changes to This Privacy Policy

ELSE Pte Ltd. may update this Privacy Policy from time to time. If material changes are made, the updated Privacy Policy will be posted on our website together with its effective date. We encourage you to review this page periodically to stay informed of any changes.

User Consent

By providing your personal data to us through the methods described in the “How We Collect Your Personal Data” section, you acknowledge this Privacy Policy and consent to the collection, use and disclosure of your personal data in accordance with Singapore’s Personal Data Protection Act 2012.

Contact Us

If you have any questions about ELSE Pte Ltd.’s Privacy Policy or wish to submit a request concerning your personal data, please contact us through our Contact Us page.